2024 National Family Caregiver Month Statewide Marketing Toolkit
Your One-Stop-Shop for Marketing Materials!
WFACSA's Toolkit aims to provide comprehensive resources and materials supporting unified messaging and outreach efforts across Wisconsin's 72 counties and 11 federally recognized tribes during November. The Toolkit also aims to equip local organizations, agencies, and relevant parties with tools to effectively promote NFCM in newsletters, social media, and print, engaging target audiences and amplifying the reach of the statewide campaign.
Thank you, Governor Tony Evers, for proclaiming November 2024 National Family Caregiver Month in Wisconsin! Your support honors the dedication and compassion of family caregivers across our state. You can download a copy of the proclamation here.
This year, the Toolkit will feature weekly themes aligned with the Five Goals of the National Strategy to Support Family Caregivers, ensuring a focused and impactful approach.
Before you begin, read the Toolkit Messaging here. This document contains all the information needed to prepare your marketing campaign for November's National Family Caregiver Month!
The Toolkit focus areas are:
- October 28 - November 01 - Goal #1: Increased Awareness and Outreach
- November 04 - 08 - Goal #2: Build Partnerships and Engagement with Family Caregivers
- November 11 - 15 - Goal #3: Strengthen Services and Supports
- November 18 - 22 - Goal #4: Ensure Financial and Workplace Security
- November 25 – 29 - Goal #5: Expand Data, Research, and Evidence-Based Practices